Firms’ challenges and social responsibilities during Covid-19: A Twitter analysis
نویسندگان
چکیده
The Covid-19 pandemic caused disruptive effects for individuals, firms, and societies. In this paper, we offer insights on the major issues challenges firms are facing in pandemic, as well their concerns Corporate Social Responsibility (CSR) themes. To do so, investigate large Italian firms' discussion Twitter first nine months of pandemic. We downloaded all posts from 1st March, 2020, to 17th November, 2020 by accounts largest i.e. those with 250 or more employees. then built bipartite network hashtags and, using an entropy-based null model a benchmark, projected information contained into layers, identifying which link indicates non trivial similarity terms usage hashtags. find that conversation is focused around 13 communities, 10 include core formed 5 deal environmental sustainability, digital innovation safety. Firms' ownership type does not seem influence conversation. communities out mention related CSR, social dimensions prevalent ones. Interestingly enough, dimension seems relevant dealing However, relevance CSR very small at single message level, but some peculiarities arising specific communities. Overall, our paper highlights role methods data tool can support managers policy makers design strategies decision making, capturing emerging
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ژورنال
عنوان ژورنال: PLOS ONE
سال: 2021
ISSN: ['1932-6203']
DOI: https://doi.org/10.1371/journal.pone.0254748